You likely will have already heard a little bit about link building. Link building (just to reiterate) is one of, if not the most important method of improving your websites search engine rank - also known as search engine optimization. Dedication to a good link building campaign can reap a huge harvest in traffic and visitor volume.
More than simply building links is to make sure those links are of high quality. High quality links need to be from a well developed site, on a topic relevant to the topic of your site. A very popular and effective method for gaining such top quality links is to submit articles to various places.
What then is article submission? Article submission is the process of you or someone else writing an article, and then submitting that article to a number of article directories. There are a large number of these directories around the internet. At the end of each article you write you can add some information about the author, including a link to your website.
Benefits of Article Submissions
Article submissions are a widely used method of advertising and link building as well. There are a variety of different benefits that can be linked to article submissions.
If you're not sure that this is a top method for you, let's take a closer look at some of the main benefits that you can experience by using article submissions for link building.
Benefit #1 - Build Up Your Reputation
First of all, a top benefit of link building is that it helps to build up your reputation. When you are building an online business, it's definitely important to make sure that you are viewed as an expert and someone that people can trust. When you use article submissions that include quality information, people will begin to see you as an expert in your field, they'll trust you, and you'll effectively build up your reputation.
You'll find that in order to convert visitors to customers, they will have to trust you. If you can build up that trust before they even visit, you'll be more likely to make the sales you want to.
Benefit #2 - Cheap Advertising
Articles can also be thought of in a different way - as a direct advertisement. Ever see those full page advertisements in newspapers that look like part of the newspaper itself? You should think of each article you write as being similar to this. Aside from building link popularity, people will also arrive directly at your article and depending on how it reads, they may click straight through to your site.
Number three benefit - A superb method of marketing
Article submissions end up going far further than mere article directories. They will be republished by any number of people into weblogs, ezines, other websites and more - and all without any further effort from you. As your article continues to find its way around the internet, your personal and website brand will continue to grow.
How it Helps You Build Up Links
Now that you understand some of the great benefits of article submissions, you may be wondering how it helps to build up links and why so many link building services use this link building method. Well, in the resource box at the end of your article, you can put in a link to your site. This means that you build links wherever you submit your article.
When people republish this article, wherever they do, they have to include the resource box and therefore provide you with yet one more link. In this way the number of links you have keeps growing organically.
Now you can see why submitting articles is such a popular method of website promotion. It builds your personal and website brand, it provides direct advertising, it builds high quality one way links to your website and thereby your search engine ranking, and it grows over time. What more do you need to know to get started?
More than simply building links is to make sure those links are of high quality. High quality links need to be from a well developed site, on a topic relevant to the topic of your site. A very popular and effective method for gaining such top quality links is to submit articles to various places.
What then is article submission? Article submission is the process of you or someone else writing an article, and then submitting that article to a number of article directories. There are a large number of these directories around the internet. At the end of each article you write you can add some information about the author, including a link to your website.
Benefits of Article Submissions
Article submissions are a widely used method of advertising and link building as well. There are a variety of different benefits that can be linked to article submissions.
If you're not sure that this is a top method for you, let's take a closer look at some of the main benefits that you can experience by using article submissions for link building.
Benefit #1 - Build Up Your Reputation
First of all, a top benefit of link building is that it helps to build up your reputation. When you are building an online business, it's definitely important to make sure that you are viewed as an expert and someone that people can trust. When you use article submissions that include quality information, people will begin to see you as an expert in your field, they'll trust you, and you'll effectively build up your reputation.
You'll find that in order to convert visitors to customers, they will have to trust you. If you can build up that trust before they even visit, you'll be more likely to make the sales you want to.
Benefit #2 - Cheap Advertising
Articles can also be thought of in a different way - as a direct advertisement. Ever see those full page advertisements in newspapers that look like part of the newspaper itself? You should think of each article you write as being similar to this. Aside from building link popularity, people will also arrive directly at your article and depending on how it reads, they may click straight through to your site.
Number three benefit - A superb method of marketing
Article submissions end up going far further than mere article directories. They will be republished by any number of people into weblogs, ezines, other websites and more - and all without any further effort from you. As your article continues to find its way around the internet, your personal and website brand will continue to grow.
How it Helps You Build Up Links
Now that you understand some of the great benefits of article submissions, you may be wondering how it helps to build up links and why so many link building services use this link building method. Well, in the resource box at the end of your article, you can put in a link to your site. This means that you build links wherever you submit your article.
When people republish this article, wherever they do, they have to include the resource box and therefore provide you with yet one more link. In this way the number of links you have keeps growing organically.
Now you can see why submitting articles is such a popular method of website promotion. It builds your personal and website brand, it provides direct advertising, it builds high quality one way links to your website and thereby your search engine ranking, and it grows over time. What more do you need to know to get started?
About the Author:
Dan Duvano is an internet marketer with a focus on search engine optimization. To learn more about promoting your website link building visit BuildingBacklinks.net
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