Thursday, February 19, 2009

The Marketing Man Terry Dean !

By Rio Morales

If you are familiar with internet marketing then you know that it changes frequently. New technical advances, ideas, and methods make it WAY more competitive than the average business. I would say about 1000X more!

Terry makes reference to different services that changed their names a couple of years back and that certainly points to material that at least, needs to be updated. But don't get me wrong, he still offers some useful information, it just may not be as thorough as it could be.

Any internet marketer should be aware of of Terry Dean and his teachings. There are however, many other aspects of internet marketing that must be addressed to ensure success. If you can follow a simple, proven, step-by-step process put together by extremely successful internet marketers and combine them with some of Terry's advice, you could quickly build a successful global internet business.

One weakness with Dean's material is that by the time I read his Net Breakthroughs course it looked a few years old, at least three by my count, which on the internet, something as little as 2 years is equivalent to 10 years in the offline world.

So while his diary concept was great, it may be useless. The evidence I have that it could be a few years old is that it refers to Yahoo Search Marketing as Goto.com. Goto changed their name to Overture Services in 2001, and was bought out by Yahoo which then became Yahoo Search Marketing in 2005, so this is some seriously outdated information.

Even if this course appears antiquated, I still give Dean a thumbs up for his creative style and teaching ability. Terry Dean is a marketer we can really learn a lot from, especially if he would ever updated his material!

Seeing as how it is now 2009 and Terry Dean is still promoting "Net Breakthroughs" you can understand when I say that even though some of the stuff that he covers is good it is still outdated and there are more up to date programs available.

Even if this course appears antiquated, I still give Dean a thumbs up for his creative style and teaching ability. Terry Dean is a marketer we can really learn a lot from, especially if he would ever update his material!

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